Fine Pearls by Sarah Atif Fine Jewelry

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Welcome to Fine Pearls Online Store!

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New Arrivals

Be captivated by the latest and finest collection of our exquisite South Sea, Tahitian, Akoyas and Fresh Water Pearls Jewelry in 18K Gold & Diamonds and 925 Silver.

Sarah Atif Fine Jewelry (SAFJ)


Sarah Atif is a Jewelry designer and Graduate Pearls from GIA. Her love for this extraordinary gem (pearl) has led her to introduce lifestyle jewelry brand SAFJ in Pakistan.
Breaking the traditional boundaries of jewelry design in Pakistan, Sarah Atif design creations bring contemporary craftsmanship for the modern women of Pakistan. Inspired by nature’s most powerful gems; pearls and diamonds are beautifully incorporated with sterling silver, carat gold, denim and enamel. SAFJ stands for extraordinary design and versatility. The brand currently comprises three different collections: 

Fine Pearls Online Store

Our Pearls

  • Hand Picked South Sea Pearls from Australia. 
  • Exotic Tahitian Pearls from French Polynesia. 
  • Fresh Water Pearls from China and Akoya Pearls from Japan. 

Design Philosophy


"People should be moved by jewellery, be inspired, be connected, fall in love with an object that speaks to them and evokes feelings of desire and pleasure. This is the simple design philosophy that we follow". SARAH ATIF


SAFJ Services


Fine Pearls by Sarah Atif 2013. ALL RIGHTS RESERVED.